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Comic Store Owner Admits: DC Comics & Marvel Are NOT PROFITABLE!

by 07.16.2021

Comic retailer Brian Hibbs, writer of the long-running column Tilting at the Windmills, has come forward to confess that periodical comics i.e. comics by the Big 2 is less profitable than ever?! Aside from blasting predatory publishing practices, he also highlighted distribution issues while touting the success of graphic novels i.e. manga/YA for his stores. Are comic stores still doing “better than ever”?

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