Nonprofit watchdog the New Tolerance Campaign (NTC) has released its third annual “Worst of the Woke” list — a look back at the year’s most outrageous and disappointing examples of woke culture gone wild.

NTC’s 2023 roundup features the top 10 institutions that tried to foist woke politics onto the weary public, with leaders across diverse industries — from retail to entertainment to finance — landing on the list.

This year’s theme? Backlash from fed-up consumers. Consider, for example, the massive boycott that led the CEO of Target to admit that the retailer’s woke virtue signaling caused its first quarterly sales drop in six years. Or the fans that catapulted Jason Aldean’s “Try That in a Small Town” to the top of the charts after Country Music Television pulled it off the air.

“In 2023, mainstream institutions leveraged everything from books to beer to promote their woke agendas,” said NTC president Gregory T. Angelo. “However, this year saw a tidal wave of consumers using their wallets and voices to push back against the woke mob, with staggering results. Americans looking for a New Year’s resolution should pledge to keep fighting back against the woke invasion of our country.”

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